Founded by Peter Whitehead 50 years ago with just himself and one truck, PF Whitehead was set up as a logistics provider and was originally based out of Leatherhead. Peter began providing transport for a number of then major companies, including the Croydon company George Payne The Poppet People and the business soon grew – by the end of the 1960s Peter had 30 vehicles.
The business had to move to new premises with the obvious choice being to relocate close to our major clients. A new base was found in Croydon and with it, the opportunity to expand the business still further with a move into warehousing and storage, for which demand was evident.
Today, PF Whitehead still calls Croydon ‘home’ and can offer more than 200,000 square feet of secure warehousing with 24 hour services and onsite security, from its base in Coomber Way, Croydon.
This year, PF Whitehead celebrates its 50th year in the transport industry – now with 60 vehicles covering everything from one-tonne vans to 44-tonne articulated trucks and more than 100 employees, the Company is still a family-run enterprise headed by Peter’s son, Peter.
“It hasn’t always been easy.” said founder and Chief Executive, Peter “The industry has seen many changes over the years and, like all businesses, we’ve had our ups and downs. But it has been worth it. Today, we are one of the largest and most respected transportation providers in the UK and we’re very proud of that”.
And that respect has earned the confidence of some very large companies for whom PF Whitehead now provides a complete transport service, alongside partnering some of the major industry providers.
So what’s the secret to it’s longevity and success? “We pride ourselves on providing a bespoke, personal service with customer care and quality service at its heart” says Managing Director, Peter “In these uncertain times, more and more people demand excellent customer services as well as efficiency – something which is often lost within a large organisation. As a small business, we can offer the focus required to deliver a bespoke service, paying attention to the detail and that’s what we believe sets us apart from the competition”. Combining traditional values with up to the minute technology, PF Whitehead spends time gaining a strong understanding of its customers’ business in order to deliver a tailored solution that’s right for them.
Through its range of services the Company can help create supply chain value – by reducing its customers’ costs, improving their service and providing reliable capacity whenever and wherever its customers need it. “Our flexibility, reliability, attention to detail and high levels of personal service is our trademark features” adds Peter “and an impressive list of satisfied blue chip clients bears testament to our success”.
And the next 50 years? “We’d love to see Croydon re-invent itself as the busy town it was when I moved here all those years ago” says Chairman, Peter Whitehead “and to be a part of that; heading a transport consolidation centre for local businesses would be a dream scenario”.
PF Whitehead offers storage and transportation solutions for businesses across a variety of industries and welcome all enquiries to their Croydon offices on 0208 684 4507.